Defeua®
DIY Do It Yourself T-shirt
DIY Do It Yourself T-shirt
Couldn't load pickup availability
Made of 100% organic cotton
HISTORY of GRAPHICS
DIY (Do It Yourself) it's a t-shirt with a very powerful message.
At first it might seem like a poster you've already seen, but you have to focus on the details, from the smile to the position of the protagonist's arm.
The graphics celebrate the strength and capabilities of every woman, overturning the original poster and changing the perspective.
Does a man still want to pretend today from a woman that she shows what she is capable of doing?
She doesn't need to prove to a man anything... Man, Do It Yourself!
INSPIRATION
This tshirt and this graphic represent one Revolution .
We revisited J.H. Miller poster “We Can Do It” (1943), that was created and put inside a weapon factory with the aim of encouraging women to work harder during the war.
Remained unknown for a long period it became famous in the 1980s, when the feminist movement used it to motivate women to feel stronger and more indipendent.
Today, however, we believe that this concept should be overcome: a woman no longer has to show anything to a man about what she can or cannot do.
Our graphic becomes a powerful demonstration of female strength.
