Defeua®
RISE UP Zeta T-shirt
RISE UP Zeta T-shirt
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Made of 100% organic cotton
HISTORY of GRAPHICS
Powerful, fresh, courageous graphics.
RISE UP breaks down a great social taboo: the fear of illness.
It talks about endometriosis, a disorder that affects women, devastating them morally and physically in their intimacy. It forces them to face the pain in silence, with the fear of being classified by society, for the umpteenth time, as "weak".
Inspired by the sexual revolution of the 1960s, RISE UP represents the positive force of awareness .
Are you ready to be Aware?
GRAPHIC DETAILS
The colours, fresh and delicate at the same time, give a feeling of serenity making this t-shirt a point of reference for tackling a delicate topic such as illness in a revolutionary way: using lightness!
The phrase "I'm Aware" is the signal of an awareness: that of being able to talk about a problem without fear and without taboos.
THE FRONT PRINT
The front graphic of the t-shirt contains a smiling flower , a symbol of lightness and delicacy.
It represents the importance of being able to address even serious and strong topics, such as illness, without feeling the weight of external judgments but simply looking at the difficulty as part of a journey.
THE "Z" PROJECT:
This graphic is part of the Project “Z”, a very fresh collaboration born in 2022 with a team of 6 very young designers .
Discover the history and the protagonists of this important collaboration which aims to make the voice of Z Gen heard.
